Rescued Mark’s nopCommerce project and online business
Previous failed outsourced developers for 18 months over deadline and $10,000s over budget were driving Mark’s Switchboard In A Box business underground. Action Websites completely stabilised performance, downtime, optimised product catalogue automation while increasing marketing & sales for 50,000+ product catalogue. We reduced monthly costs by $1,000s by migrating away from Azure virtual machines to Azure native cloud web app and Azure SQL database. This saved Switchboard in a Box time and money now and far into the future.
Key Project Success:
1. Data feed structure and syndication with Google Merchant Center for 30,000 products.
2. Shopping cart experience for guest checkout workflows.
3. Halted daily website crashes.
4. Australian taxation and business to consumer sales compliance.
5. Business was running without live backups!
6. Source code was segmented and not the full history of works completed.
7. Payment systems were replaced and streamlined for faster sales checkout.
8. Google AdWords marketing was wasting money with broad matching and lacking sales conversions
9. Business sales pricing was incorrect for a catalogue of 25,000+ product SKUs.
10. Performance issues resolved.
www.switchboardinabox.com.au
